The two most effective ways of promoting a website are:-
existing promotional activity - tells all your existing audience of your existence on the
- via the Internet search engines - will bring you completely new contacts.
But whilst it's straightforward enough to include your website address and
email address on letterheads, advertisements, calling cards, literature
and vehicles, it isn't so easy to make your site work effectively with the
Internet search engines.
We have a good track record in designing sites to work well with Internet
Search Engines and in our experience the necessary features are not easy
to "bolt on" as an after-thought. Nowadays there is more to it
than just adding a few tags and submitting the site address to the search
Our Search Engine registration service is a continuous and integral part
of developing and operating our clients' sites. It features the
- Advice on Keyword Phrase selection
- Manual tuning and submissions.
- Regular monitoring and ranking reports
Being provided with intelligible information about visitors to your site
is also vital. The usage reporting on our sites is provided by LiveStats,
which gives access to usage information in real time and also generates a
variety of tailorable reports.
Additional information on Search Engines and Usage Reporting is available
via the links in the navigation bar.